Meet Traci
CEO + Founder + Strategist
Traci Wallace (she/her) is a New York born Californian and former New Delhi resident who has had the pleasure of working remotely from various locations, beaches and coffeehouses around the globe collaborating and co-creating with extraordinary people.
From 2000-2011 Traci worked with some of the top companies in the U.S, India, and Latin America in the areas of marketing, strategic planning, event management, sponsorship management, product commercialization, corporate communications, public relations and international business development, including project management of the successful launch of Callaway Golf into India in 2010. During her time in India, she produced various high profile events in New Delhi, Bangalore and Mumbai, assisted in the production of The Indian Business Leaders Summit and produced events with BMW and GE Capital. In partnership with American Express Platinum Cards and Audi, she conceptualized and produced India's highly publicized and first ever experiential golf tournament. Her experiences while working in India were featured in the Executive Travel Magazine.
In 2011, upon her return from over a year of working abroad in India, she worked with Open Sky Event Marketing as the National Marketing and Partnerships Director and continued her work as a writer, conscious marketing strategist and producer, specializing in yoga, wellness, and music, producing events with some of the industries most influential musicians, brands and changemakers. Traci then enjoyed two years working with the innovative SILVR Team as a Senior Business Development & Marketing Strategist in San Diego, California.
In 2016, Traci founded Coffeehouse Collective where together with the team, supports human connection and evolution through conscious marketing practices. She continues to be an advocate for various social justice issues, gender equity and a regenerative future.
From 2000-2011 Traci worked with some of the top companies in the U.S, India, and Latin America in the areas of marketing, strategic planning, event management, sponsorship management, product commercialization, corporate communications, public relations and international business development, including project management of the successful launch of Callaway Golf into India in 2010. During her time in India, she produced various high profile events in New Delhi, Bangalore and Mumbai, assisted in the production of The Indian Business Leaders Summit and produced events with BMW and GE Capital. In partnership with American Express Platinum Cards and Audi, she conceptualized and produced India's highly publicized and first ever experiential golf tournament. Her experiences while working in India were featured in the Executive Travel Magazine.
In 2011, upon her return from over a year of working abroad in India, she worked with Open Sky Event Marketing as the National Marketing and Partnerships Director and continued her work as a writer, conscious marketing strategist and producer, specializing in yoga, wellness, and music, producing events with some of the industries most influential musicians, brands and changemakers. Traci then enjoyed two years working with the innovative SILVR Team as a Senior Business Development & Marketing Strategist in San Diego, California.
In 2016, Traci founded Coffeehouse Collective where together with the team, supports human connection and evolution through conscious marketing practices. She continues to be an advocate for various social justice issues, gender equity and a regenerative future.
Meet Emily
Marketing Strategist
Emily Marquis (she/her) is a West coast born copywriter and brand strategist. At the start of her career, her wandering soul carried her to Madrid, Spain as an English instructor and global traveler. After a year of constant movement and adoration for the larger world, Emily returned to San Diego in 2017 and synergistically met Traci in a local coffeehouse, immediately drawn to her commitment empowering brands and businesses through purposeful and feel-good marketing efforts. Soon after meeting Emily began immersing herself in the work of Kiss the Ground and Yoga Is, Online - two of CHC's foundational clients.
To learn the avenues of a large corporation, Emily moved to Los Angeles where she would support the brand development of General Motors and Genentech Ophthalmology at global agency Weber Shandwick, making her mark in event marketing, social content development, and media relations. Her most prominent contribution was for the General Motors team. She and her team executed two years of large-scale press trips and media campaigns throughout the Western Region, garnering consistent coverage in international online and print platforms.
In a return to her commitment to purposeful work and holistic living, Emily rejoined the Coffehouse team in the Fall of 2019. Emily enjoys her daily cup of dark roast, bringing a global and bilingual perspective to the brands of Coffeehouse Collective.
To learn the avenues of a large corporation, Emily moved to Los Angeles where she would support the brand development of General Motors and Genentech Ophthalmology at global agency Weber Shandwick, making her mark in event marketing, social content development, and media relations. Her most prominent contribution was for the General Motors team. She and her team executed two years of large-scale press trips and media campaigns throughout the Western Region, garnering consistent coverage in international online and print platforms.
In a return to her commitment to purposeful work and holistic living, Emily rejoined the Coffehouse team in the Fall of 2019. Emily enjoys her daily cup of dark roast, bringing a global and bilingual perspective to the brands of Coffeehouse Collective.
Meet Erica Wagner
Brand Strategist + Designer
Erica Wagner (she/her) has 10+ years of experience in design and brand strategy working with consumer products, environmental non-profits, and various brands throughout the U.S. She is a master storyteller and she takes great pride in bringing her clients vision and passion to life.
Awards & Shows:
Awards & Shows:
- 2018 - Featured Artist, City of Moscow ArtWalk
- 2017- First Place, West Coast Print Rocks; Rooted Magazine
- 2016- Second Place, West Cost Print Rocks, Rooted Magazine
Meet Sarah Lipsett
Community Manager and Digital Event Producer
Sarah Lipsett (she/her) is a marketing consultant, digital space producer, and facilitator with a knack for compassionately helping socially conscious entrepreneurs and organizations take their work to the next level, from concept to execution.
She was thrilled to join the Coffeehouse Collective team in 2020, and has so far had the pleasure of managing projects for Pass the Honey, a brand working to evolve apiary practices and ecological diversity.
Whether she’s teaching wellness leaders how to create and monetize their offers, directing trainings for nonprofits, or producing large-scale online events and campaigns, the core of Sarah’s work is a genuine care for the wellbeing of everyone she encounters. She loves turning clients’ complex visions into tangible, digestible, and desirable offerings. She’s great at giving clients timely words of affirmation, and also doesn’t shy away from telling them what they need to hear to get out of their own way.
Before she jumped into the consulting world full time, Sarah spent more than a decade drawing on her empathy and sharpening her listening skills as an academic advisor in higher education. And even though her broadcast journalism degree from CU Boulder left her disillusioned with the mainstream media landscape, that experience was where she fell in love with producing content.
When she’s not helping clients evolve and level up, she loves spoiling her sweet cat James, experimenting with vegan recipes and natural wines, exploring her home state’s infinite hiking trails, and supporting anti-capitalist yoga spaces. At the moment, she lives on Indigenous Cheyenne and Arapaho land (also known as Denver, Colorado) and hangs out on Instagram at @sarahalipsett.
She was thrilled to join the Coffeehouse Collective team in 2020, and has so far had the pleasure of managing projects for Pass the Honey, a brand working to evolve apiary practices and ecological diversity.
Whether she’s teaching wellness leaders how to create and monetize their offers, directing trainings for nonprofits, or producing large-scale online events and campaigns, the core of Sarah’s work is a genuine care for the wellbeing of everyone she encounters. She loves turning clients’ complex visions into tangible, digestible, and desirable offerings. She’s great at giving clients timely words of affirmation, and also doesn’t shy away from telling them what they need to hear to get out of their own way.
Before she jumped into the consulting world full time, Sarah spent more than a decade drawing on her empathy and sharpening her listening skills as an academic advisor in higher education. And even though her broadcast journalism degree from CU Boulder left her disillusioned with the mainstream media landscape, that experience was where she fell in love with producing content.
When she’s not helping clients evolve and level up, she loves spoiling her sweet cat James, experimenting with vegan recipes and natural wines, exploring her home state’s infinite hiking trails, and supporting anti-capitalist yoga spaces. At the moment, she lives on Indigenous Cheyenne and Arapaho land (also known as Denver, Colorado) and hangs out on Instagram at @sarahalipsett.
Praise. Shared with gratitude.
"I had the great pleasure of working and collaborating with Traci Wallace (Coffeehouse Collective) on several projects and was able to see her many remarkable talents up close. Traci possesses a sophisticated understanding of brand communications and has a very natural ability to read, process, and navigate complex situations. On top of her rich professional skill set, Traci is a passionate person with a tremendous work ethic and an overflow of dedication. She's a delight to be around and any organization would be lucky to have her." - Mark Ballard, SVP, GM - Harmonica
"Traci (Coffeehouse Collective) is a wonderful partner in an organization. She goes above and beyond for the mission, professionalism, and stays on the leading edge of how your product or service can truly be a contribution. She is incredible at seeing all of the parts of a system and strategizing anytime it is needed. I highly recommend her for anyone who needs to discover how anything you are up to can contribute to the world." - Karen Rodriguez, Director of Stewardship at Kiss the Ground
"I worked with Traci (Coffeehouse Collective) closely over the last year, and can attest firsthand to a remarkable approach that is equal parts strategy and heart. She works to really understand what's at the core of an organization, distills it into an authentic and engaging narrative, and ensures it is seen in all aspects of the organization's communications. Her professionalism, organization, and strategic skill are matched only by the dedication and care that shines through in her work. If you're looking for someone with a deep understanding of brand communications, the ability to navigate complex situations, and work grounded in a human-centered approach - she's your woman!" - Kate Oliva, VP of Content & Education Programs at Kiss the Ground
"Traci is a magician. She came onto the team, waved her magic wand, and produced the most spectacular event. In the middle of the chaos, with people swirling all around, she maintained her poise and joyfulness. We couldn't be more delighted with her work on the Elixir Launch Event with Donna De Lory and Dave Stringer." - LORIN ROCHE, Ph.D., World-renowned Meditation Teacher & Author of the Radiance Sutras, Meditation Made Easy & Meditation Secrets for Women
"Traci is... Driven. Creative. Personable. Efficient. I would love to have her on my team any day!" - JULI RATHE, CEO at Yoga Magazine Productions, Media Expert, TV Host, Yoga Studio/School Founder
"Traci Wallace is a true gem - multi-talented and super invested in helping others achieve their goals." - BRANDI DANIELS
"Traci possesses a singular spirit of adaptability; when confronted with nearly any obstacle, she finds a way to not only survive, but prosper. Her willingness to accept risk for a worthwhile goal is admirable and one found in short supply. The journey truly is part of the goal with Traci; the attitude she brings inspires others." - KEVIN MAHONEY, Callaway Golf
“Traci is one of the hardest working, most dedicated people I know. She possesses an uncanny knack for interacting with people at all levels in an organization. Her ability to help bring clarity and focus to a project is one of her great strengths, and makes her an asset to any company.” – LEE CLAPP, Cobra-Puma Golf
"During Traci's time as a teacher with the organization, she showed great compassion, patience, and kindness to her over 150 3rd grade students. We are very grateful for her contributions to our organization and do look forward to working together again in the future." - GLORIA O'SHEA, President & Founder, Sean O'Shea Foundation
"Traci was exceptionally thorough, innovative, and professional as she grew our company comprehensively during our time working together. I enthusiastically recommend her for any marketing/partnership opportunity if you want to consciously and mindfully evolve your brand." - JENNIFER LUX, Senior Marketing Consultant at SmartBug Media
"Traci is professional, amiable, and patient and understands her clients' requirements. A true professional and great team player!" - GAYATRI RATH, Director, Corporate Communications & Citizenship at Microsoft India
"It's in the details and there is truly nobody I have worked with that understands the meaning of this better. Her attention to details is not something you can teach...you simply have or don't have it in you. When working with Traci there is a level of comfort and assurance that you can walk away with and not loose countless hours of sleep. I truly miss having her on our team!" JOHNNY RODRIGUEZ, Creative Director, Callaway Golf
"Traci is a talented marketing strategist and problem solver. She offered out-of-the box solutions and planned national campaigns. She understands the trends and characteristics that create successful marketing strategies. She kept detailed and accurate records and delivers on time and on budget. She values consumer and market research and uses the data to produce visible results. She managed the national online reputation and grew the awareness of Open Sky Event Marketing from 12 to 20 locations across the US in less than one year. I recommend Traci to take your marketing plan to the next level." - CASSIE MCCLELLAN, Marketing Professional
"Traci was the heart of the team. She is very thorough and exceeds at everything she does." - PAUL MINZ, Cobra Puma Golf
"Traci was always a true professional and created such an upbeat work environment. She was constantly taking things to the next level and kept her team extremely motivated. It was such a pleasure to work with Traci and I hope our paths continue to cross." - CASSIE GLASGOW, Program Consultant, SpeakersOffice
"Traci exhibited strong leadership and management skills. Her attention to details and consistent follow-up set the tone for a results oriented work environment, while maintaining a positive attitude. It was an absolute pleasure working for Traci. I would highly recommend her as a manager, coach or role model. I wish her nothing but the best!" - JASON HENRY, Rock Spring Residential
"I've worked closely with Traci on a number of projects and to say the least she has been a thorough professional and an absolute delight to work with. Her vast international exposure, coupled with her in-depth knowledge and understanding of corporate business and clients needs is indeed a massive asset. I must add that her detailed and personable trait is a special gift. On behalf of my team, we always have a friend in her and wish her well and look forward to our next opportunity to work together." - SHIVAS NATH, Country Head, Nicklaus Golf Design India
"I had the pleasure of working with Traci and I would recommend her to anyone. She always has a bright smile and handles pressure with the best of them. Always organized, always willing to do whatever it takes to get the job done. Very professional and endured by many as a great leader." - JERAMIE GREEN, Branch Manager at Graybar
"Traci is incredibly responsive and detail oriented. She has a knack for exceeding expectations in every assignment and delivering results clearly, concisely, and often a few days earlier than expected. She is a pleasure to work with." - PAUL ENGLISH
"Traci (Coffeehouse Collective) is a wonderful partner in an organization. She goes above and beyond for the mission, professionalism, and stays on the leading edge of how your product or service can truly be a contribution. She is incredible at seeing all of the parts of a system and strategizing anytime it is needed. I highly recommend her for anyone who needs to discover how anything you are up to can contribute to the world." - Karen Rodriguez, Director of Stewardship at Kiss the Ground
"I worked with Traci (Coffeehouse Collective) closely over the last year, and can attest firsthand to a remarkable approach that is equal parts strategy and heart. She works to really understand what's at the core of an organization, distills it into an authentic and engaging narrative, and ensures it is seen in all aspects of the organization's communications. Her professionalism, organization, and strategic skill are matched only by the dedication and care that shines through in her work. If you're looking for someone with a deep understanding of brand communications, the ability to navigate complex situations, and work grounded in a human-centered approach - she's your woman!" - Kate Oliva, VP of Content & Education Programs at Kiss the Ground
"Traci is a magician. She came onto the team, waved her magic wand, and produced the most spectacular event. In the middle of the chaos, with people swirling all around, she maintained her poise and joyfulness. We couldn't be more delighted with her work on the Elixir Launch Event with Donna De Lory and Dave Stringer." - LORIN ROCHE, Ph.D., World-renowned Meditation Teacher & Author of the Radiance Sutras, Meditation Made Easy & Meditation Secrets for Women
"Traci is... Driven. Creative. Personable. Efficient. I would love to have her on my team any day!" - JULI RATHE, CEO at Yoga Magazine Productions, Media Expert, TV Host, Yoga Studio/School Founder
"Traci Wallace is a true gem - multi-talented and super invested in helping others achieve their goals." - BRANDI DANIELS
"Traci possesses a singular spirit of adaptability; when confronted with nearly any obstacle, she finds a way to not only survive, but prosper. Her willingness to accept risk for a worthwhile goal is admirable and one found in short supply. The journey truly is part of the goal with Traci; the attitude she brings inspires others." - KEVIN MAHONEY, Callaway Golf
“Traci is one of the hardest working, most dedicated people I know. She possesses an uncanny knack for interacting with people at all levels in an organization. Her ability to help bring clarity and focus to a project is one of her great strengths, and makes her an asset to any company.” – LEE CLAPP, Cobra-Puma Golf
"During Traci's time as a teacher with the organization, she showed great compassion, patience, and kindness to her over 150 3rd grade students. We are very grateful for her contributions to our organization and do look forward to working together again in the future." - GLORIA O'SHEA, President & Founder, Sean O'Shea Foundation
"Traci was exceptionally thorough, innovative, and professional as she grew our company comprehensively during our time working together. I enthusiastically recommend her for any marketing/partnership opportunity if you want to consciously and mindfully evolve your brand." - JENNIFER LUX, Senior Marketing Consultant at SmartBug Media
"Traci is professional, amiable, and patient and understands her clients' requirements. A true professional and great team player!" - GAYATRI RATH, Director, Corporate Communications & Citizenship at Microsoft India
"It's in the details and there is truly nobody I have worked with that understands the meaning of this better. Her attention to details is not something you can teach...you simply have or don't have it in you. When working with Traci there is a level of comfort and assurance that you can walk away with and not loose countless hours of sleep. I truly miss having her on our team!" JOHNNY RODRIGUEZ, Creative Director, Callaway Golf
"Traci is a talented marketing strategist and problem solver. She offered out-of-the box solutions and planned national campaigns. She understands the trends and characteristics that create successful marketing strategies. She kept detailed and accurate records and delivers on time and on budget. She values consumer and market research and uses the data to produce visible results. She managed the national online reputation and grew the awareness of Open Sky Event Marketing from 12 to 20 locations across the US in less than one year. I recommend Traci to take your marketing plan to the next level." - CASSIE MCCLELLAN, Marketing Professional
"Traci was the heart of the team. She is very thorough and exceeds at everything she does." - PAUL MINZ, Cobra Puma Golf
"Traci was always a true professional and created such an upbeat work environment. She was constantly taking things to the next level and kept her team extremely motivated. It was such a pleasure to work with Traci and I hope our paths continue to cross." - CASSIE GLASGOW, Program Consultant, SpeakersOffice
"Traci exhibited strong leadership and management skills. Her attention to details and consistent follow-up set the tone for a results oriented work environment, while maintaining a positive attitude. It was an absolute pleasure working for Traci. I would highly recommend her as a manager, coach or role model. I wish her nothing but the best!" - JASON HENRY, Rock Spring Residential
"I've worked closely with Traci on a number of projects and to say the least she has been a thorough professional and an absolute delight to work with. Her vast international exposure, coupled with her in-depth knowledge and understanding of corporate business and clients needs is indeed a massive asset. I must add that her detailed and personable trait is a special gift. On behalf of my team, we always have a friend in her and wish her well and look forward to our next opportunity to work together." - SHIVAS NATH, Country Head, Nicklaus Golf Design India
"I had the pleasure of working with Traci and I would recommend her to anyone. She always has a bright smile and handles pressure with the best of them. Always organized, always willing to do whatever it takes to get the job done. Very professional and endured by many as a great leader." - JERAMIE GREEN, Branch Manager at Graybar
"Traci is incredibly responsive and detail oriented. She has a knack for exceeding expectations in every assignment and delivering results clearly, concisely, and often a few days earlier than expected. She is a pleasure to work with." - PAUL ENGLISH
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Copyright ©2021 Coffeehouse Collective, Inc. All rights reserved.
Copyright ©2021 Coffeehouse Collective, Inc. All rights reserved.